It was another fantastic day for Chhaava as Rs. 19.23 crores came in. There is a bit of growth over Monday collections of Rs. 19.10 crores and that was on the cards as well since first and foremost the film been accepted well by the audiences and secondly today is also a partial holiday of Maha Shivratri due to which evening and night shows were better yesterday.
There is good pace that the film is maintaining towards scoring Rs. 400 crores and given the fact that it has already collected Rs. 372.84 crores now, an entry into the Rs. 400 Crore Club will happen with ease within two weeks itself. Today the film will certainly go past the Rs. 20 crores mark and that will bring it within Rs. 10 crores distance of achieving that milestone, which it will do tomorrow.
The success of Chhaava is good for the exhibitors since they now have a film which will keep them engaged till Sikandar arrives. Also, excellent footfalls at least in first three weeks of the film’s run is a relief. That said, what the industry needs is continued successes of smaller and mid-size films as well and at least two hits every month. That’s required for Bollywood to thrive so that more and more films can be made which are commercial entertainers and in turn good money spinners.
Note: All collections as per various box office sources
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